Basic website building involves creating a simple and functional website using fundamental tools and techniques. It’s suitable for individuals or small businesses looking to establish an online presence without the need for advanced features or customization. Here’s a basic overview of the steps involved in website building:

  • Choosing a Website Building Platform: Brandtag works with several website building platforms available, each with its own set of features, templates, and customization options. The platform Brandtag works with the most is WordPress.

  • Select a Domain Name: Choosing a unique and memorable domain name for a website that reflects your brand or business. Domains can be registered through domain registrars like GoDaddy, Namecheap, or Google Domains.

  • Choosing a Website Template: Like most website building platforms, WordPress and Brandtag offers a selection of pre-designed templates that we can customize to suit your preferences. Brandtag will select a template that aligns with your brand aesthetic and layout preferences, should you wish it. 

  • Customising Your Website: Once you’ve got a design, Brandtag can customise your website by adding content, images, and branding elements. Brandtag will ensure that your website is visually appealing, easy to navigate, and optimised for mobile devices and PCs.

  • Adding Essential Pages: Brandtag will also create essential pages for your website, such as a homepage, about page, contact page, and services or product pages. Each page provides valuable information to visitors and encourage them to engage with your brand or business.

  • Optimisation for SEO: Brandtag implements basic search engine optimization (SEO) techniques to improve your website’s visibility in search engine results. This includes optimising page titles, meta descriptions, headings, and image alt tags with relevant keywords. We will also ensure that your website loads quickly, is mobile-friendly, and has clean and crawlable code.

  • Setting Up Web Hosting: Brandtag will select a web hosting provider to host your website and make it accessible on the internet. Many website building platforms offer integrated hosting solutions, but you can also choose to host your website independently through third-party hosting providers.

  • Testing and Launching Your Website: Before launching your website, Brandtag will be sure to thoroughly test it across different devices and browsers to ensure that it functions correctly and displays properly. This involves checking for any broken links, missing images, or formatting issues. Once everything looks good, Brandtag will publish your website and make it live for the world to see.

Brandtag's website building provides several benefits for businesses looking to establish an online presence

  • Online Presence:
    A website establishes your presence in the digital world, making it easier for potential customers to find and learn about your business.
  • Credibility:
    A professionally designed website enhances your credibility and builds trust with customers, showcasing your expertise and commitment to quality.
  • 24/7 Accessibility:
    Unlike physical stores, your website is accessible 24/7, allowing customers to explore your products or services at their convenience.
  • Marketing Platform:
    Your website serves as a powerful marketing platform, enabling you to showcase promotions, share testimonials, and engage with customers through blogs or social media integration.
  • Customer Convenience:
    Customers can easily contact you, make purchases, or book services directly through your website, providing convenience and enhancing the overall customer experience.
  • Data Analytics:
    Websites offer valuable insights through analytics, helping you track visitor behavior, measure campaign performance, and make data-driven decisions to optimize your business strategies.
  • Global Reach:
    With a website, you can reach a global audience, expanding your customer base beyond geographical boundaries.